Share this Job
Apply Now »

Content Specialist


Job Purpose


The Content Specialist will be part of the in-house production team to capture, produce and edit videos and other multimedia content in order to showcase stories about the brand value, increase awareness of company-wide initiatives and staff efforts to regularly engage the SMRT’s audiences.  The Content Specialist is required to have advanced skills in content planning, video production and creative editing with a fine eye for storytelling.



  • Create and develop multimedia (audio/video) social media content, brand marketing videos and to support enterprise-wide projects on public education
  • Script, storyboard, art direction, allocating resources, set deadlines and work on optimal modes of media channels for amplification
  • Work independently, as well as part of a team to achieve project deliverables
  • Collaborate closely with internal and external stakeholders to help facilitate the creation of multimedia content
  • Plan video shoots; scout, select and reserve shoot locations
  • Develop production schedules
  • Select and hire additional crew and talent (if required); direct and coach talent; make transportation arrangements for crew, talent and equipment; and ensure all location power needs are met
  • Record and edit video and sound projects, including selecting program format for final output, capturing/importing media, organizing raw media, editing footage and sound files, creating and inserting static and motion graphics, titling, adding music/voice-over/sfx, media management and archiving project media
  • Manage video library and will need to be in charge of the production equipment
  • Use analytics to help understand perception gaps to curate content

Qualifications & Work Experience


  • Bachelor’s Degree preferably in video production
  • 3-5 years professional directing & editing experience with digital media communications experience



Technical skills include:

  • Video production includes familiarity with DSLR cameras, various HD and SD formats, pre-production/planning, studio and field production, lighting/grip, scriptwriting, storyboarding and photography
  • Post-production entails digital video editing, still and motion graphics design, and video compression for multiple delivery platforms
  • Expert level knowledge of Adobe Illustrator, Photoshop and Final Cut Pro


Generic skills include:

  • Meticulous with strong organisational skills
  • Constant development of skills and exploration of new techniques and creative executions, and an ability to share skills with the team
  • Excellent communication skills, positive attitude & experience working with other departments and external vendors


SMRT Trains Ltd was incorporated in 1987 and operates Singapore’s first mass rapid transit system. Today, we manage and operate train services on the North-South Line, East-West Line, the Circle Line, the Thomson-East Coast Line, and the Bukit Panjang Light Rail Transit. With over 5,000 employees, more than 250 trains, and 141 km of rail tracks across 108 stations, we serve millions of commuters daily.

About SMRT Corporation

SMRT Corporation Ltd (SMRT) is a public transport services provider. Our primary business is to manage and operate train services on the North-South Line, the East-West Line, the Circle Line, the new Thomson East-Coast Line and the Bukit Panjang Light Rail Transit. This is complemented by our bus, taxi and private hire vehicle services. 

An exciting and rewarding career is waiting for you at SMRT. Join us and embark on a journey that matters. You Matter – we take care of you and your well-being. Your Work Matters – your ideas and contributions work towards building the future of our transport system and create positive impacts to the community. Your Development Matters – we offer diverse careers and learning opportunities for our people to grow you to the fullest of your potential.

Come onboard the SMRT journey today.

Moving People, Enhancing Lives

Core Values
Respect, Integrity, Service & Safety, Excellence


Apply Now »