Manager, Marketing

Job Purpose

The Manager, Marketing will be responsible for the overall planning and communication of the marketing plan which involves launch activations, advertising, events, content creation and media relations. The manager is also responsible for updating senior leadership on the progress of marketing activities and reports. 

Responsibilities

• Plan and execute Stellar Lifestyle’s overview marketing plan to meet business objectives
• Lead and execute the development of marketing plans and materials for the marketing of new and existing products and projects
• Support as Centre of Excellence for Marketing in terms of overview and guidance
• Brand build to raise awareness and drive lead generation thru social media & digital initiatives, events, activations and PR
• Support business development and provide product innovation point of view by collaborating with key business stakeholders and driving research and validation initiatives 
• Manage all budget/expenditure to be in compliance with the organisation’s procurement policies
• Ensuring the customer experience strategies are aligned to the larger marketing and business goals and outcomes
• Execute projects, creative ideas and solutions to implement major changes to the customer experience of external stakeholders
• Analyse new market trends, business opportunities, customer lifecycles and market segments in global and local landscape
• Analyse past performance of projects and campaigns to improve Return on Investment (ROI) in tangible and intangible ways

Qualifications & Work Experience

• 5 years of experience in marketing in a B2B and B2C environment
• Strong client facing and communication experience internal organisation and the ability to communicate complex analytical concepts to non-technical executive level audience.
• Experience with planning using quantitative techniques, campaign management and supporting technologies 
• Ability and willingness to hands-on execution role where required to support client needs and team development
• Bachelor's Degree in Business Management or Marketing or a related field

Skills

• Be able to toggle between having a marketing and process-oriented mindset
• Have an eye for detail
• Be an effective project manager and able to manage multiple stakeholders
• Requires knowledge of the market trends and relevant technologies
• Collaboration and team building across all levels of leadership
• Skilled at balancing multiple factors to influence leaders about what changes are appropriate for the business
• Tech-savvy and strong capability in executing digital marketing campaign and running social media 
• Able to use and leverage on analytics to assess the success of digital initiatives
• Strong analytical, conceptualisation and problem-solving skill
• Possesses a good positive attitude, be able to thrive in a fast-paced environment and have the ability to cope with tight deadlines
• Meticulous and well-organised, as well as willing to handle a wide variety of administrative tasks
• Good interpersonal and communication skills
• Excellent verbal and written skills