Senior/Executive, Digital Communications

Job Purpose

As part of a dynamic Media Communications team, you will actively engage the media and netizens to enhance SMRT’s reputation as a leading multi-modal transport operator in Singapore. You will also conceptualise, manage, and implement integrated media relations and marketing communications programmes. The goal is to profile SMRT and its diverse range of initiatives and programmes. The communications work is fulfilling, challenging, and exciting. You will also be working in a fast-paced environment.

Responsibilities

• Management of SMRT’s digital assets, which will include SMRT’s social media channels
• Curate social media content that is relevant to netizens; content should espouse SMRT’s core values and message narratives
• Work in concert with the Media Relations as well as Content Specialists colleagues to communicate content in an integrated manner across diverse platforms
• You should be a self-motivated individual, finding satisfaction in public education and the sharing of positive messages among our commuters

Qualifications & Work Experience

• University degree with at least 1-4 years related experience; applicants with relevant experience may be considered for the senior executive position
• Possess a good understanding of social media and public relations, with a background or relevant experience in communications

Skills

Technical skills include:

• Able to manage multiple social media channels, and perform social media analysis
• Ability to integrate content/information on different digital channels

Generic skills include:

• A keen eye for detail is essential, with a keen interest in communications
• Possess excellent written skills, is resourceful, and able to work under pressure